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WordPress Development

WordPress, built by
engineers - not templates.

Custom themes, plugins, WooCommerce stores, and migrations, engineered for performance and security - with AI content and search tools added where they genuinely help.

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190+
Projects delivered across web, mobile & AI
12+
Years building production software
4.9★
Average client rating

What we cover

Every layer of a
WordPress build

Custom themes & design
Figma-to-WordPress builds and theme customization that matches your brand - not a generic marketplace theme.
Plugin development
Custom plugins when off-the-shelf options don't fit, built to survive WordPress core and PHP updates.
WooCommerce stores
B2B and B2C e-commerce builds - product catalogs, payment integration, and checkout flows that convert.
Migration & maintenance
Clean migrations from legacy CMSs or old WordPress installs, plus ongoing security and core updates.
WordPress SEO
Technical SEO, structured data, and Core Web Vitals tuning - WordPress covers most of the basics, we handle the rest.
Security hardening
Hardened installs, firewall rules, and update management so your site isn't the next WordPress breach headline.

Why StartxLabs

How we compare to a typical
WordPress freelancer

StartxLabs
Typical agency
Solo freelancer
Custom plugin development
✓
Varies
Varies
Security hardening included
✓
–
–
Performance & Core Web Vitals tuning
✓
–
–
Senior engineers, not theme assemblers
✓
–
Post-launch maintenance available
✓
✓
–
Migration expertise from legacy CMSs
✓
Varies
–

How we work

From brief to
launched site

Step 01

Discovery

Requirements, existing site audit (if migrating), and a clear scope for custom work needed.

Step 02

Design

Theme design or customization in Figma, reviewed with your team before build starts.

Step 03

Build

Theme and plugin development, WooCommerce setup, and content migration in parallel.

Step 04

QA & harden

Cross-browser testing, security hardening, and performance tuning before launch.

Step 05

Launch

Go-live, DNS cutover, and a post-launch support window.

Not sure WordPress is the right fit? See our full website development breakdown across every platform we build on.

WEBSITE DEVELOPMENT OVERVIEW

FAQ

Common questions about
WordPress development.

It depends on scope - a themed site with light customization moves faster than custom plugin development, WooCommerce builds, or a full migration. You'll get a real timeline after discovery, not a template estimate.

Yes. We build custom themes and plugins from scratch when off-the-shelf options don't fit, and we can extend existing ones without breaking future updates.

Yes - migrating from another CMS, another host, or a legacy WordPress install to a modern, secure setup is one of our most common engagements.

Plugin conflicts, security hardening, performance tuning, and custom functionality all benefit from real engineering discipline. If your project really is template-simple, we'll tell you honestly and point you to a faster, cheaper path.

Yes - every WordPress engagement includes a post-launch window for bug fixes, plus ongoing maintenance and security update retainers for clients who want it.

Ready to build your
next digital product?

Whether you have a detailed specification or just an early idea - we'll help you scope it, challenge the assumptions, and deliver it on time. No pitch decks. Straight to the point.

Get in TouchSee Our Work

What happens next

1

Send us a message

Tell us what you're building or what's broken.

2

Discovery call (30 min)

We ask hard questions. You get honest answers.

3

Scoped proposal

Clear deliverables, timeline, and team in 48 hours.

Contact Us

Tell us about
your project

Whether you have a detailed brief or just an early idea, we will help you scope it, challenge it, and ship it.

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